SEO Case Studies
Technical, on-page and local SEO campaigns built around how real customers search in a specific industry and city.
Multi-Location Restaurant Group
Challenge: Each location competed against the others for the same keywords, splitting authority instead of building it.
Approach: Restructured location pages with unique content per outlet, aligned Google Business Profiles, and built a location-specific link strategy.
D2C Skincare Brand
Challenge: Product pages were thin on content and had no structured data, limiting visibility in both organic search and Google Shopping.
Approach: Rewrote product and category content, implemented product schema, and built a content strategy around commonly searched ingredients and concerns.
Regional Law Firm
Challenge: The firm ranked for its brand name only — no visibility for the practice-area and city-specific searches prospective clients actually used.
Approach: Built out practice-area × city page architecture and a review-generation program tied to Google Business Profile.
Industrial Equipment Manufacturer
Challenge: A technically outdated site had crawl errors and slow load times capping otherwise-decent content from ranking.
Approach: Fixed core technical issues (crawlability, site speed, structured data) before layering on content and link-building.
Case studies above are illustrative examples of typical engagements and results in this category. Get in touch for references and detailed results from recent, verifiable client work.
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